Tài liệu Bài giảng Introducing Desktop Publishing - Chapter 3 Introducing Microsoft Publisher: Introducing Microsoft Publisher ChapterWorkshop FoundationsLayout Software Workshop ToolboxThe Publisher InterfaceProjects Project 3-1: Create a Calendar with a TemplateProject 3-2: Design a Business CardProject 3-3: Add Tear-Offs to a FlyerProject 3-4: Create a Coupon MailerProject 3-5: Design a Bi-fold BrochureProject 3-6: Create Web Pages Using a Master PageSkills You Will LearnCopyright © The McGraw-Hill Companies, Inc. All rights reserved.3Design with Microsoft Publisher Introducing Microsoft Publisher ChapterProjects Project 3-7: Add Hyperlinks to Web PagesProject 3-8: Design the Menu ExteriorProject 3-9: Design the Menu InteriorSkills You Will LearnCopyright © The McGraw-Hill Companies, Inc. All rights reserved.3Design with Microsoft Publisher Introducing Microsoft Publisher Advertisements, including print ads, flyers, brochures, and Web sites, should present an organization and its services or products in a way that grabs the reader’s attention. Design Effective Advertisements...
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Introducing Microsoft Publisher ChapterWorkshop FoundationsLayout Software Workshop ToolboxThe Publisher InterfaceProjects Project 3-1: Create a Calendar with a TemplateProject 3-2: Design a Business CardProject 3-3: Add Tear-Offs to a FlyerProject 3-4: Create a Coupon MailerProject 3-5: Design a Bi-fold BrochureProject 3-6: Create Web Pages Using a Master PageSkills You Will LearnCopyright © The McGraw-Hill Companies, Inc. All rights reserved.3Design with Microsoft Publisher Introducing Microsoft Publisher ChapterProjects Project 3-7: Add Hyperlinks to Web PagesProject 3-8: Design the Menu ExteriorProject 3-9: Design the Menu InteriorSkills You Will LearnCopyright © The McGraw-Hill Companies, Inc. All rights reserved.3Design with Microsoft Publisher Introducing Microsoft Publisher Advertisements, including print ads, flyers, brochures, and Web sites, should present an organization and its services or products in a way that grabs the reader’s attention. Design Effective Advertisementspg. 102Chapter3Design with Microsoft Publisher Introducing Microsoft Publisher pg. 102Chapter3Design with Microsoft PublisherFoundationsDefine layout softwareCompare layout and word processing softwareYou Will Learn ToKey Term layout softwarepg. 103Design with Microsoft PublisherFoundationsHow Is Publisher Different from Word?Microsoft Publisher is a type of layout software, a desktop publishing application that combines text and graphics on a page.Publisher is designed to handle a large amount of text and pictures with complex layout and printing needs. layout softwareA desktop publishing application that combines text and graphics on a page. (pg. 103)Layout Softwarepg. 103Design with Microsoft PublisherWhy is layout easier to do in Publisher than in Word? Layout SoftwareFoundationsLayout is easier to do in Publisher than in Word because Publisher is designed to handle a large amount of text and graphics with complex layout and printing needs. Design with Microsoft PublisherLayout SoftwareAssessmentpg. 103Reading Check Which of the following documents would be more suitable for Microsoft Word rather than Microsoft Publisher?Answer: B Explanation: A five-page research paper with three graphics would be more suitable for Microsoft Word because Word is a word processing program designed mostly or text. A. a company newsletterB. a five-page research paper with three graphicsC. an Internet advertisementD. a multifold travel brochure with photosDesign with Microsoft PublisherToolboxIdentify Publisher’s interface and featuresCompare Word’s and Publisher’s interfaceYou Will Learn ToKey Terms framespreadmaster pagepg. 104Design with Microsoft PublisherToolboxObject ToolbarThe Object toolbar displays buttons for frames, some drawing tools, and design gallery objects.Page Navigation ControlPage icons allow a user to move between pages, to see which pages are in a spread, and to work in a master page. frameA type of border that holds an object in a publication. (pg. 104)spreadPages that face each other, as in a book (pg. 104)master pageA tool that allows design elements to repeat automatically on any number of pages. (pg. 104)The Publisher Interfacepg. 104Design with Microsoft PublisherToolboxCompare the Word and Publisher InterfacesWord and Publisher share many of the same features and icons. Review the table on page 105 listing some similarities and differences between the interfaces of the two programs. pg. 105The Publisher InterfaceDesign with Microsoft PublisherHow do you move from page to page in Publisher?The Publisher InterfaceToolboxTo move from page to page in Publisher, use the page navigation control. Design with Microsoft PublisherThe Publisher InterfaceAssessmentpg. 105Reading Check Which of the following features is unique to Publisher?Answer: D Explanation: The Arrange menu is unique to Microsoft Publisher. A. a menu barB. a workspaceC. a Formatting toolbarD. an Arrange menuDesign with Microsoft PublisherCreate a Calendar with a TemplateUse templates and wizardsRotate a shapeAdd clip art/picturesAdd/change colorSpotlight on Skillspg. 106Key Term template Academic Focus Social StudiesIdentify important dates3-1Design with Microsoft PublisherCreate a Calendar with a Templatepg. 106TemplatesA template is a guide that contains the formatting, layout, and design elements for publication.Templates allow a user to create documents quickly by replacing placeholder text and adding graphics. templateA guide that contains the formatting, layout, and design elements for publication. (pg. 106)3-1Before You Begin Go to Chapter 3, and choose PowerPoint Presentations to preview the documents you will be creating. Also, use the individual project Rubrics to help create and evaluate your work. Design with Microsoft PublisherCreate a Calendar with a Templatepg. 106In this project, you willCreate a calendar from a template. Then you will modify the template, adding clip art and text boxesMicrosoft PublisherAPPLICATIONS USED Data File 3-1DATA FILES USED3-1Design with Microsoft PublisherCreate a Calendar with a Templatepg. 1093-1Check your work Use Figure 3.5 as a guide and check that:The month and year are rotated and aligned with the left edge of the calendar.The image extends across the top of the page.The color scheme is correct.Election Day and Veteran’s Day have been correctly marked.The correct days have been shaded and marked “No School.”The first row is filled, and text color has been changed.Design with Microsoft PublisherDesign a Business CardModify a templateApply layout guidesChange brightness and contrastAdd a background imageSpotlight on Skillspg. 110Key Terms layout guidesguttersnap Academic Focus MathCreate a grid3-2Design with Microsoft PublisherDesign a Business Cardpg. 110Layout GuidesThe three different layout guides in Publisher are margin guides, grid guides, and baseline guides.In a publication, the space between columns is called a gutter.In Publisher, the snap command on the Arrange menu makes it easy to align objects along a gridline.layout guidesLines that form a framework under a document. (pg. 106)gutterThe space between columns in an article. (pg. 110)snapA command in Publisher that pulls, or snaps, objects to the nearest guide line, ruler, or even another object. (pg. 110)3-2Apply Layout Guides Design with Microsoft PublisherDesign a Business Cardpg. 110In this project, you willUse a template and layout guides to create a business card. Microsoft PublisherAPPLICATIONS USED Data File 3-2a Data File 3-2bDATA FILES USED3-2Design with Microsoft PublisherDesign a Business Cardpg. 1143-2Check your work Use Figure 3.13 as a guide and check that:The text and images are properly aligned and laid out.The logo has been moved to the top left and has a clock graphic.The background image is light and extends across the card.Spelling and punctuation are correct. Design with Microsoft PublisherAdd Tear-Offs to a FlyerInsert and format WordArtCreate and format a bulleted listFlip an imageInsert a Design Gallery objectCreate tear-offsSpotlight on Skillspg. 115Key Terms tear-offsynchronizationAcademic Focus Language ArtsUse parallel structure in a list3-3Design with Microsoft PublisherAdd Tear-Offs to a Flyerpg. 115Design Gallery ObjectsThe Design Gallery in Publisher contains objects like formatted advertisements, sidebars, logos, calendars, and nameplates that can be used to build a document.Tear-offsA tear-off is a tab containing contact information that can easily be torn off a flyer or advertisement.Tear-offs can be edited using Publisher’s synchronization tool. tear-offA tab containing contact information that can easily be torn off a flyer or advertisement. (pg. 115)synchronizationA tool in Publisher that automatically copies information into related objects. (pg. 115)3-3 Design with Microsoft PublisherAdd Tear-Offs to a Flyerpg. 115In this project, you willCreate a flyer advertising babysitting services. The flyer will include tear-offs at the bottom. Microsoft PublisherAPPLICATIONS USED Data File 3-3DATA FILES USED3-3Design with Microsoft PublisherAdd Tear-Offs to a Flyerpg. 1193-3Check your work Use Figure 3.20 as a guide and check that:The text and images are properly aligned and laid out.Text is sized properly to the text box.WordArt is Ocean colored and extends the width of the page.The bullets in the list are Wingdings font.The image has been flipped to face the bulleted list.Tear-offs contain the correct contact information and extend across the width of the page.Spelling and punctuation are correct. Design with Microsoft PublisherCreate a Coupon MailerCreate a custom-size documentCrop an imageCreate a couponInsert and resize dingbatsSpotlight on Skillspg. 120Key Term dingbatAcademic Focus Language ArtsCreate an advertisement3-4Design with Microsoft PublisherCreate a Coupon Mailerpg. 120CouponsCoupons are used by businesses to attract customers and to track the effectiveness of advertising. DingbatsA dingbat is a font represented by a symbol or picture.dingbatA font represented by a symbol or picture. (pg. 120)3-4 Design with Microsoft PublisherCreate a Coupon Mailerpg. 120In this project, you willCreate an advertisement flyer that contains a clip-out coupon.Microsoft PublisherAPPLICATIONS USED Data File 3-4DATA FILES USED3-4Design with Microsoft PublisherCreate a Coupon Mailerpg. 1243-4Check your work Use Figure 3.28 as a guide and check that:The text and images are properly aligned and laid out.Photo is cropped and sized effectively.Text is sized properly to the text box and easy to read.Dingbats are inserted in World and above the coupon and are sized and placed effectively.The coupon has a heavy, dashed lines around it.Spelling and punctuation are correct. Design with Microsoft PublisherDesign a Bi-fold BrochureLay out a two-page brochureApply ruler guidelinesLink text boxesAdd pull-quotesSpotlight on Skillspg. 125Key Term linkAcademic Focus ScienceConsider technology of the future3-5Design with Microsoft PublisherDesign a Bi-fold Brochurepg. 125Layout GuidesLayout guides are especially helpful in multipage documents, because one set of layout guides can be applied over many pages.Ruler GuidesRuler guides are temporary settings used to set and check alignment on a specific page.Connect Text Boxes ToolbarIn Publisher, a user can link text boxes using the Connect Text Boxes toolbar. linkTo connect items in a document. (pg. 125)3-5 Work with Multipage DocumentsDesign with Microsoft PublisherDesign a Bi-fold Brochurepg. 125In this project, you willCreate a bi-fold brochure that describes The Home of the Future.Microsoft PublisherAPPLICATIONS USED Data File 3-5a Data File 3-5b Data File 3-5c Data File 3-5d Data File 3-5eDATA FILES USED3-5Design with Microsoft PublisherDesign a Bi-fold Brochurepg. 1293-5Check your work Use Figure 3.32 and 3.35 as guides and check that:The text and images are properly aligned and laid out.Exterior has title page on the right and text to the left.Interior text flows between text boxes and is balanced.Pull-quotes and graphics are used effectively.Design uses repetition on all panels of the brochure.Spelling and punctuation are correct. Design with Microsoft PublisherCreate Web Pages Using a Master PageLay out Web pagesCreate a master pagePublish a file as a Web pageSpotlight on Skillspg. 130Key Terms HTML (Hypertext Markup Language)master pageAcademic Focus MathEvaluate spatial relationships3-6Design with Microsoft PublisherCreate Web Pages Using a Master Pagepg. 130Compare Web Page SoftwareWeb pages are created using a programming language called HTML.While programs like Microsoft FrontPage allow a user to create Web pages without knowing HTML, Microsoft Publisher is easier to use to create simple Web pages.Repeat Design with a Master PageA master page is a tool that repeats design elements automatically over a number of pages. Many Web sites use master pages. HTMLAn acronym that stands for Hypertext Markup Language. (pg. 130)master pageA tool that repeats design elements over a number of pages. (pg. 130)3-6 Design with Microsoft PublisherCreate Web Pages Using a Master Pagepg. 130In this project, you willBegin to create pages for a school’s Web site, using a master page to create consistent design. Microsoft PublisherAPPLICATIONS USED Data File 3-6a Data File 3-6bDATA FILES USED3-6Design with Microsoft PublisherDesign a Bi-fold Brochurepg. 1323-6Design with Microsoft PublisherAdd Hyperlinks to Web PagesInsert hyperlinksPublish a file as a Web pageSpotlight on Skillspg. 133Key Terms hyperlinkhot spotAcademic Focus Language ArtsOrganize related content3-7Design with Microsoft PublisherAdd Hyperlinks to Web Pagespg. 133HyperlinksA hyperlink is a reference that allows you to move to different parts of a page or from one online page to another.In Publisher, a link location is called a hot spot. hyperlinkA reference that allows a user to move to different parts of a page or from one online page to another. (pg. 133)hot spotA link location in Microsoft Publisher. (pg. 133)3-7 Design with Microsoft PublisherAdd Hyperlinks to Web Pagespg. 133In this project, you willAdd pages to the Web publication you started in Project 3-6. You will also create hyperlinks between the pages. Microsoft PublisherAPPLICATIONS USED Data File 3-7a Data File 3-7b Data File 3-7cDATA FILES USED3-7Design with Microsoft PublisherAdd Hyperlinks to Web Pagespg. 1353-7Check your work Use Figure 3.43 as a guide and check that:The text and images are properly aligned and laid out in Publisher and as a Web page.The document has four pages, each with its own content.The master page text and images are on each page of the document.Design uses repetition on all pages of the document.Text is easy to read, and spelling and punctuation are correct. Design with Microsoft PublisherDesign the Menu ExteriorApply layout guidesLay out text and graphicsCreate a master pageSpotlight on Skillspg. 137Academic Focus MathEvaluate spatial relationships3-8Design with Microsoft PublisherDesign the Menu Exteriorpg. 137Master pagesLike Web pages, print books also use repeated design elements.In Publisher, a user can switch from a two-page master to a single-page master.3-8 Design with Microsoft PublisherDesign the Menu Exteriorpg. 133In this project, you willCreate the outside of a menu. Microsoft PublisherAPPLICATIONS USED Data File 3-8a Data File 3-8bDATA FILES USED3-8Design with Microsoft PublisherDesign the Menu Exteriorpg. 1393-8Design with Microsoft PublisherDesign the Menu InteriorApply styles to textCreate and apply a second master pageSpotlight on Skillspg. 140Key Term duplex printingAcademic Focus MathEvaluate spatial relationships3-9Design with Microsoft PublisherDesign the Menu Interiorpg. 140Apply StylesPublisher can apply styles throughout an entire document.The Text Styles tool keeps track of font typeface, size, color, borders/shading, tab stops, and margin settings. Duplex PrintingDuplex printing is preferable for printing brochures because it allows computers to print on both sides of the document at the same time. 3-9 duplex printingA method of printing that allows computers to print on two sides of a document at a time. (pg. 140)Design with Microsoft PublisherDesign the Menu Interiorpg. 140In this project you will Create the interior pages of the menu you started in Project 3-8. Microsoft PublisherAPPLICATIONS USED Data File 3-9a Data File 3-9b Data File 3-9c Data File 3-9d Data File 3-9e Data File 3-9fDATA FILES USED3-9Design with Microsoft PublisherDesign the Menu Interiorpg. 1443-9Check your work Use Figure 3.55 as a guide and check that:The text and images are properly aligned on all pages.The document has four pages, each with its own content.The interior and exterior pages apply different master page designs.Text on interior pages uses consistent styles.Design uses repetition on all pages of the document.Information is grouped effectively.Images relate to text.Text is easy to read, and spelling and punctuation are correct. Design with Microsoft PublisherIn the Workplacepg. 145On the JobGraphic designers work with a variety of software such as illustration, computer-aided design, two-dimensional, and animation software.Graphic designers often work with writers and editors to develop a product.Future OutlookAs electronic publishing becomes more popular, demand for graphic designers is expected to increase. Skills and TalentsGraphic DesignersGraphic designers need to have:Knowledge of desktop publishing programsA flair for good design.Active imaginationsGood problem-solving skillsGood communication skillsThe ability to work independently and meet deadlinesDesign with Microsoft Publisher Introducing Microsoft PublisherChapter AssessmentWhat are hyperlinks?Chapter3Hyperlinks are references that allow a user to move to different parts of a page or from one online page to another. What is a template?A template is a guide that contains the formatting, layout, and design elements for publication. Design with Microsoft Publisher Introducing Microsoft PublisherChapter AssessmentHow do you align objects along a gridline in Publisher?Chapter3To align objects along a gridline in Publisher, use the snap command on the Arrange menu. Where would you find a logo in Publisher?In Publisher, logos are found in the Design Gallery. Design with Microsoft Publisher Introducing Microsoft PublisherGo to Learning Center Unit Activities PowerPoint Presentations Student Data Files Key Term Flashcards Reading Checks and Critical Thinking Activities e-Review Self Checks Worksheets Enrichment ActivitiesChapter3Design with Microsoft Publisher
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